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Zentara Group
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Join date: Aug 8, 2025
About
Allison Muhl is the founder of Zentara Group, a boutique healthcare advisory firm specializing in AI governance, practice operations, and strategic advisory for independent healthcare practices. With over 20 years of experience inside Las Vegas healthcare including surgical services, physician recruitment, program development, and executive operations, Allison built Zentara to give independent practices the same level of strategic support and protection that large health systems take for granted. She is the author of the Zentara AI Safety Guide for Independent Healthcare Practices and the creator of the Zentara AI Watch monthly governance intelligence membership.
Posts (4)
May 21, 2026 ∙ 13 min
Direct Primary Care Is Booming. Here Is What the Marketing Is Not Telling You. By Allison Muhl, Zentara Group
The search results for top primary care doctors in Las Vegas came back with two Direct Primary Care practices at the top. My first thought was honest. Holy shift. My second thought was equally honest. Get the popcorn. Here is what the membership marketing is not telling you.
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May 6, 2026 ∙ 6 min
Healthcare Already Adopted AI. Governance Just Never Caught Up.
AI is already inside your practice. It entered through a vendor demo, a software update, or a workflow tool your staff started using to save time. The question was never whether AI would arrive. The question is whether anyone is governing it now that it has.
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May 1, 2026 ∙ 5 min
The 43rd National HIPAA Summit Just Told Every Healthcare Practice Exactly What OCR Is Coming For Next
The 43rd National HIPAA Summit made one thing clear: OCR is expanding enforcement, and AI governance is now a healthcare compliance priority. Learn what independent practices, physicians, APRNs, and office leaders need to do now to reduce risk, strengthen HIPAA readiness, and protect their practice before OCR acts.
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